Our Story
A note from our Founder.
It all started with a passion for social entrepreneurship; the idea that at if you’re going to build a business in today’s world, it should be one that focuses on supporting the desired lifestyle for those involved, providing them fulfillment in their work, while also focusing on creating a positive impact in the world that we live in.
From there, we took a minute to slow down… like seriously slow down. To look around us. To breathe, and reflect on what the world needs most in the midst of all the craziness and negativity that influences our daily lives from external sources. When we simplified that question, we came to realize the common denominator of all things making the world a better place, is Love. Furthermore, in all the areas of society where we see undesirable acts of hate, judgement, negativity, and fear, there was one key component missing…. Love.
It’s that simple. We truly believe that every single human is born into this world knowing only one inherent emotion. Love. So, we know that we’re all Capable Of Love.
It may be buried deep down under years of societal influences, learned behaviors, and conditioned opinions. But, it’s never too late to bring that Love back to the surface. It may take some time, some awareness, and most of all, some effort to realize it and to let go of limiting beliefs. But that’s the mission we’re on.
It starts with loving yourself. The true, authentic version of yourself that is so unique to this world that others may never even fully understand it. That’s OK, because when you show up for yourself and truly Love the person you are - your best and worst parts alike - you’re able to radiate that Love to those around you. Through spreading that Love intentionally on a daily basis, the world around you begins to absorb it. It’s a powerful idea and even more powerful when it’s put into action.
The goal of our brand is to raise the societal vibration of Love. To make people realize that leading a life of Love unlocks opportunities that are otherwise reserved for our most beautiful dreams. We’re capable of anything through Love. The more people who believe in our message, the more we’ll be able to change the course of humanity.
Ask yourself, are you Capable Of Love?
Mission:
Make Tomorrow A More Loving Version Of Today.
Vision:
Build a community driven, social impact apparel brand that focuses on uplifting and inspiring the societal expression of Love.
We’ll achieve this by raising awareness and funds for important social causes through the development of thoughtfully designed apparel, strategic non-profit partnerships, and impact-focused collaborations with dope artists and passionate community leaders.
Our brand will not only spread the message of Love, but in doing so it will inspire a world where more humans are aware that they are capable of intentionally approaching each moment of their life with Love for themselves, for each other, and for the world.
Core Values:
Intentionally approach life with Love for yourself, for each other, and for the world.
Empower a diverse community.
Support charitable organizations.
Understand we all have different experiences and always show compassion for others.
Do Good. Good things happen to good people.
Raise awareness for social injustices and always stand up for the greater good.
Prioritize fair trade and sustainability for our planet and its inhabitants.
Embrace creative expression through art and encourage its creation.
Teamwork makes the dream work.